I read Seth's blog daily. Today's post hit the bullseye with what I'd like to do in filmmaking.
Product for a micro market.
Market to a micro market.
When you don't have to water down a film for the lowest common denominator general public, and don't have to spend $30 million mass marketing a film, I would imagine you get interesting films for a niche audience which can still make a profit.
Reference:
http://sethgodin.typepad.com/seths_blog/2015/02/mass-production-and-mass-media.html
